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The Face in the Mirror: The Manipulation
of the Female Image in Vertigo
Eric T. Nalisnick L-SAW209
"No man is happy without a delusion of some kind," said Christian Nestell Bovee.
The male characters of Alfred Hitchcock's film, Vertigo, seem to have
taken this quotation to heart. Like Mr. Bovee's quote states, deceptions and
falsehoods in this movie are generated from men in order to fulfill some
selfish motive. In Vertigo the preferred medium by males to perpetrate
their ruses is the female visage. At the core of the film's plot is Gavin
Elster's and Scottie Ferguson's manipulation of the image of Kim Novak's
character. Through these major plot elements and more subtle factors such as
mise en scène and music, Vertigo
promotes the ideology that women submit to their image being altered by men,
for the male's own selfish reasons, in order to gain the man's affection.
Hitchcock's Vertigo conveys the idea that there is a discontinuity between a woman's
image and her true self. Her "true self" is essentially her personality and
who she really is. Her "image" is her hollow exterior representation which may
or may not be at odds with the "true self." This focusing and reducing down of
a female to a mere image conveys objectification which implies male
superiority. It says that women have only aesthetic worth, while men are
deeper, thinking beings. The most frequently utilized device by Hitchcock to
signify this duality is the mirror. Including an object and its reflection in
the mise en scène reinforces the idea of two components. Reflections of Madeleine
/ Judy are seen numerous times: in Eddie's as she leaves, in the glass door in
the flower shop, in her hotel room when she meets Scottie again, after her
transformation, during Scottie's realization, and when shopping for the gray suit.
Likewise, the other major female in the film, Midge, is shown to have a double
when she reveals her painting. The camera takes Scottie's perspective and the
audience sees Midge on the left hand side of the screen mimicking the
painting's pose which can be seen on the right. Also Midge's reflection
appears in the window after Scottie leaves. Lastly, the other important woman
in the film, Carlotta, is just a painting. The only real representation of her
is her image and her story of being repeatedly dominated by males.
However, men in the film seem not to possess an isolated image component. Men's
reflections are only rarely seen. Yet the few occasions when a man and woman
can be found simultaneously reflected in a mirror communicates that the woman
is being dominated. This occurs in three places: in Eddie's as Gavin and Madeleine
leave, in the clothing store, and in Judy's apartment with Scottie. In these
instances, Judy / Madeleine is always closest to the mirror with the male on
the opposite side. As a result a "female sandwich" of sorts is formed: male,
female, female, male images. This surrounding of the real female and her image
by the man conveys that she is dominated on every front by the male. The store
scene especially communicates this. When Madeleine realizes Scottie wishes to
dress her in the same gray suit as Madeleine, she flees to the corner of the
room and stands beside a mirror. Scottie pursues her and stands right behind
her. Madeleine's face is turned towards the left, making it look as if she and
her image are being squished on both sides by Scottie. While this is occurring
Scottie is dominating her in reality as well. She protests the buying of the
suit saying, "I don't like it." However without any heed to her wishes Scottie
rebuts, "We'll take it." In this and the other instances, the male towers over
her and in her reflection, signifying that he is the one in control.
Another clue Hitchcock presents that
males lack a discontinuity between self and image is given when Judy shows
Scottie the two pictures in her room: one of her and her mother and the other
of her father. The picture of the two women shows Judy's mother on the left
and Judy on the right with a wooden post in between them. The two are wearing
similar hair styles and clothes while in very similar body positions, standing
tall and arms at the sides. It is hard to tell which one is which because of
the brevity of the shot. This is a reference to the double; one of the ladies
is the object and the other is the reflection mirrored around the post. In the
picture of the father, he too is standing straight grasping a pole on his left
side. However there is not another male to balance the photo, i.e. no
reflection. This also conveys that the male is superior and an individual by
having his picture taken alone. The females on the other hand are merely
mostly identical looking reflections, devoid of a male's individuality.
From the very beginning, Vertigo
seems to endorse the exploitation of the female image by men, and signify that
this will be a theme. After the "Vista Vision" logo fades out, the lower right
side of a woman's face fades in to start the movie. It is not the face of Kim
Novak or any other female star's. Rather it is an unidentifiable woman which
could represent the female sex in general. Next the camera pans left and the
woman's lips fill the screen. Then the words, "JAMES STEWART" appear to form a
mustache of sorts upon her upper lip. Next the camera pans upward to frame the
female's eyes just before the name, "KIM NOVAK," flies in from the top to rest
upon the bridge of the nose. The Jane Doe's eyes then quickly dart to her left
then right. The camera then proceeds to pan again to the left, just so the
woman's right eye fills the screen. Out of the eye then comes, "VERTIGO,"
followed by a swirling vortex. A long list of credits is shown after the
vortex zooms out. And finally this opening ends with the woman's eye
reappearing and the words, "DIRECTED BY ALFRED HITCHCOCK," zooming out towards
the screen. In this opening sequence Hitchcock is essentially using the image
of a woman for personal motives; that is, to show the opening credits to his
movie. We know nothing about the woman except the view of her face yet she is
"used" as merely a pretty backdrop.
Several components of this scene signify that the camera's gaze is in a male point of
view and thus dominating the unnamed woman. First of all is that the audience
is never allowed to see her entire face. Rather, they are allowed to view
parts at a time by the camera stopping to focus on Ms. Doe's lips and eyes. This
is called "fetishization," according to Laura Mulvey, and allows the woman to
be reduced from the human being that she is to individual parts, making the
female less threatening:
[Sigmund Freud] asserted that the male psyche, in attempting to reassert a sense of
control and power, might sometimes focus obsessively on one object that can
be controlled. Tied to the way women are figured under the male gaze,
fetishization works further to objectify women in order to make them less of a
threat. If they are regarded as objects and not fully capable human beings,
then women can be kept in subordinate positions (Benshoff and Griffin 238).
In addition to the factor of degradation, fetishization also ties back to man's
desire for control over the woman. Instead of considering her body as a whole,
focusing on parts to manipulate is a much easier task. Then through the
altering of smaller components, the molding of the entire image is achieved.
Another component of the opening sequence that signifies the male gaze is the diverting
of the woman's eyes. Historically throughout cinema, men are the ones who
possess the controlling gaze and women are the objects of it (Benshoff and
Griffin 235). Since the woman in this scene only stares back at the camera
very briefly while both of her eyes are in view, she is acknowledging that she
is the object of the gaze. And by diverting her eyes the way a king's loyal
subjects would, she is affirming her subordination to the camera's male point
of view.
The last significant portion of this intro is the music. The dainty harp score
that is playing the entire time the woman's face is being shown only recurs
once in the movie which is the montage in which Judy is being transformed back
into Madeleine. In those successive shots, Judy is seen having her lipstick
put on, nails done, and hair dyed. It is important to note that only these
specific body parts are shown, nothing more, which is another example of fetishization
and domination of the female image previously mentioned. Also this is the only
scene in which the viewer explicitly sees the process of a man manipulating a
woman's image for personal motives. Since the opening is the only other time
we hear this music, it signifies the same exploitation is occurring here.
It is peculiar that the women in Vertigo seem to long for this exploitation
to occur. After Scottie takes Judy to the store to buy the gray suit, she
begins to realize that he wants to mold her into Madeleine. After some
sobbing, she gives into his initial desire: "Well I'll wear the darn clothes if
you want me to... if you'll just like me." Yet Scottie is not satisfied with just
a similar wardrobe. "Color your hair," he responds. Again she refuses, but
again her opposition is short lived. Scottie then pleads with the illogical
statement, "Judy please, it can't matter to you," and goes to stand next to
her, casting her in his shadow. This lighting effect shows his dominance and
foreshadows Judy's inevitable submission. Instead of becoming enraged at
Scottie's assumption that she does not have a preference for her looks, after
thinking for a moment, Judy replies, "If I let you change me and do what you
tell me, will you love me?" Judy let her image be tampered with once by Gavin
Elster, and her compensation was some material wealth, being turned into an
accomplice to murder, and having her heart broken. However she is willing to
again turn to putty and be crafted by a male just so he will love her.
Unexpectedly, Midge goes on to exhibit the same desire. At the beginning of the film, Midge
seems to have no interest in Scottie whatsoever, even having previously broken
off a marriage engagement with him. Yet as the movie progresses and Midge
learns of Scottie's obsession with Madeleine, their relationship changes. Her
change of intentions is signified by her change in careers, she goes from
underwear design to painting. Whereas before her undergarment designing
conveyed that she was not concerned with outer appearance since underwear is
never seen, her switch to painting says just the opposite. She is now solely
focused on aesthetic value and image. Also when Scottie enters her apartment
she waits upon him, as opposed to making him get himself a drink earlier in the
movie. Her change of desire is explicitly revealed when she shows her painting
to Scottie. By hybridizing the images of herself and the object of Scottie's
obsession, she hopes to redirect his fixation onto her. It is reasonable to
believe that like Judy she too would alter her appearance in return for
Scottie's love.
But the reason why Scottie becomes enamored with Judy rather than Midge is because
Midge alters the image herself. She hypothesizes at what Scottie would want to
shape her as. However she is wrong and this demonstration of influence and
independency by a woman repulses Scottie. He abruptly leaves which makes her
upset at her failure. On the other hand, Judy agrees to do what Scottie tells
her. "I don't care anymore about me," she says. Both want Scottie's
affection, but Judy lets Scottie be in control whereas Midge does not. Midge's
actions repulse Mr. Ferguson whereas Judy's submission to the alteration of her
looks affirms male dominance and incites Scottie's love.
Dominance and deception pervade Vertigo. It's labyrinth of a plot is driven by the
innumerable falsehoods weaved by men throughout the movie. Yet these male
puppet masters would be nowhere without their female marionettes. They tug the
female's strings every which way to satisfy solely themselves with no regard
for the female's desires. As Scottie says, "Judy, it can't matter to you."
And surprisingly it does not matter to women, as long as they receive male
affection in return. But this affection is a ruse; the man loves the image of
the woman, not her true self. Nevertheless, going back to the quote by
Christian Bovee, the man is happy even if it is all a shallow delusion.
Works Cited
Benshoff, Harry M., and Sean Griffin. "Chapter 11:
Exploring the Visual Parameters of Women in Film." America on Film: Representing
Race, Class, Gender, and Sexuality at the Movies. London: Blackwell, 2004.
229-47.
Works Consulted
Johnson, Glen. "Vertigo: Mirrors and Mirror Images." English 451: Hitchcock.
The Catholic University of America. 20 Feb. 2009 <http://faculty.cua.edu/johnsong/hitchcock/pages/stills-vertigo/mirrors.html>.
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